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Chinese Mangos Gaining Favor Among Vietnamese Consumers

August 05, 2024

According to a Vietnamese news report, Chinese mangos have recently been flooding into the Vietnamese market, priced between 40,000 Vietnamese dong ($1.59) and 50,000 dong ($1.98) per kilogram. These prices are approximately 20,000 dong ($0.79) to 50,000 dong ($1.98) per kilogram lower than those of Vietnamese mangos, making them highly competitive. This year, Vietnamese vendors have not only been importing mini mangos from China but have also introduced a new variety, namely, the Ivory mango.

Thanh, the owner of a fruit shop in Ho Chi Minh City, explained that the price of Chinese mini mangos has risen by 20% this year compared with last year, but nonetheless the imported mangos remain cheaper than locally grown mangos. The newly introduced Ivory mangos have a unique appearance and aroma, making them very popular among Vietnamese consumers. According to Thanh, Ivory mangos are being sold at 40,000 dong ($1.59) per kilogram, whereas Hoa Loc mangos, one of the most commonly encountered Vietnamese varieties, are priced between 60,000 dong ($2.39) and 100,000 dong ($3.98) per kilogram. Thanh added that Vietnamese consumers were initially hesitant about the Chinese fruit but after trying them found them to be delicious, resulting in a high repurchase rate.

Data from the Thu Duc agricultural wholesale market in Ho Chi Minh City show that 631 metric tons of Chinese mangos have been imported since the beginning of 2024. At present, the wholesale price of Ivory mangos is 23,000 dong ($0.92) per kilogram, while mini mangos are selling for 38,000 dong ($1.51) per kilogram.

A fruit trader from the market noted that the Chinese mangos imported this year are not only diverse but also very competitively priced, with excellent quality, appearance and flavor, causing them to be well received by customers. Meanwhile, the prices of Vietnamese mangos are considerably higher, with mainstream varieties selling for between 80,000 dong ($3.19) and 150,000 dong ($5.98) per kilogram.

A mango grower in Dong Thap province explained that this year’s high prices are caused by a decrease in supply. Prices are expected to stabilize once the new harvest season begins in September.

According to data from Vietnam Customs, China’s fruit exports to Vietnam reached a value of $400 million in the first six months of this year, marking a 28% increase compared with the same period of last year. Besides mangos, there has been a significant rise in shipments of other fruits from China to Vietnam, including plums, apples and pears.

Image: Pixabay

This article was translated from Chinese. Read the original article.

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