Joy Wing Mau Group Welcomes Zespri Global Distributor Delegation

On July 4, Nathan Flowerday, chairman of the board of Zespri International Group, Jason Te Brake, Zespri’s global CEO, and Michael Jiang, Zespri’s Greater China president, along with nearly 100 representatives of Zespri’s global distributors from over 20 countries and regions throughout Europe and Asia, visited Joy Wing Mau Group, where they were warmly received by Jason Zhang, the group’s chairman and CEO.

As Zespri’s long-term strategic partner and the biggest single purchaser of Zespri kiwifruit globally, Joy Wing Mau Group welcomed the largest delegation of Zespri’s worldwide distributors to date, laying a solid foundation for co-creating and sharing the global fruit industry value chain with international peers.

The delegation visited Joy Wing Mau Group’s exhibition hall and distribution center, which is Asia’s first fully automated cold storage facility for fruits and vegetables. This visit provided the delegates with firsthand experience of Joy Wing Mau Group’s strong capabilities in building a digital cold chain logistics system, empowering the future of the industry with an efficient supply chain. During the symposium, all parties jointly discussed Zespri’s 2030 vision for the global and Chinese markets, actively sharing innovative practices and successful experiences of Zespri’s local promotions.

The visit allowed Joy Wing Mau Group, as a leading enterprise in China’s fruit industry, to fully demonstrate to international fruit industry peers China’s strong capabilities in globalization and digital intelligence. It follows the group’s recent signing of a long-term strategic cooperation agreement with Zespri during Chinese Premier Li Qiang’s visit to New Zealand in June, which was witnessed by officials from both countries.

Zhang pointed out that as leading players in the fruit industry in their respective countries, the global distributors of Joy Wing Mau Group and Zespri are always committed to Zespri’s global development. They look forward to sharing industry experiences through close communication, creating possibilities through long-term incentives, and jointly promoting sustainable development in the fruit industry through continuous growth, thereby providing strong support to Zespri’s global development.

In the future, Joy Wing Mau Group will continue to uphold its concept of “soar into the sky, unite for greater height,” working together with Zespri’s global distributors to achieve the development of Zespri’s global markets as well as promoting innovation and upgrading the worldwide fruit industry.

Images: Joy Wing Mau Group